I’ve acquired my experience in the field of digital marketing at Digital Marketing firms, like Adeptiv. And at start-ups like VvAA Mobiel and it’s spin-off Mobile Doctors.
In my daily life, I support my partner’s para-athletic career as her marketer, fundraiser, and mental coach.
Besides my interest in digital marketing, I love practicing and supporting sports. The sports I practice myself are volleyball and snowboarding.
My girlfriend Kimberly Alkemade is working towards the 2020 Paralympics in Tokyo. Her goal is to compete in the 100- & 200-meter sprint. To help her accomplish this goal, I support her by taking care of promotion, business plan, managing and gathering funds through crowdfunding and sponsors.
Outside of my comfort zone
Besides helping out Kimberly with her career, I always try to improve myself by placing myself outside of my comfort zone. I’ve jumped from airplanes and climbed a snowy mountain in my shorts during the Wim ‘The Iceman’ Hof’s training in Poland.
I actively seek out new challenges, which helps me to stay a quick study.
What do I do?
DIGITAL MARKETING STRATEGIST
In my years at various agencies in the Netherlands, I learned to design, create and manage effective digital marketing campaigns. While working for clients large and small and with multiple disciplines.
ANALYTICS & DASHBOARDING
Decisions cannot be made by gut feeling alone. To get a grip on the available data and creating focus in an avalanche of possible KPI’s creating well-segmented reports or dashboards are of great importance.
I believe that repetitive, algorithmic tasks should always be automated to a degree. This way my job stays relevant and fun to do.
Challenges only get solved by working on them. I believe most problems are modular and can be solved by fitting different modules together. Or in the worst case, a new module needs to be formed.